Early Adopter Program: Official Launch

April, 2021

OneCup AI’s Early Adopter Program is now open to 100 farms across Canada that gain access to our cameras and WiFi system, along with all of BETSY’s current capabilities and more as they come available. Early Adopters get our products at a discount compared to our commercial prices.

Animal Innovation Agtech Summit

March, 2021

OneCup AI was a featured start-up at Animal Innovation Agtech Summit, where we held a virtual booth to connect with venture capitalists and potential investors. In conjunction with this event and International Women’s Day, our CEO Mokah Shmigelsky, was named an influential woman in agtech. 

London Farm Show

March, 2021

At the London Farm Show based out of London, Ontario, OneCup AI connected with dairy ranchers and explained how our technology can deliver value at the farm level.

Amazon’s Cloud Service

 March, 2021

OneCup AI has begun testing BETSY at our beta sites, collecting video footage from over 50 cameras.

Early Adopter Program

February, 2021

OneCup AI opened sign-ups for the Early Adopter Program in preparation for a spring launch.

Bison Dataset

February, 2021

OneCup AI, in partnership with Lakeland College, began gathering and annotating bison footage to build a comprehensive dataset that consists of thousands of annotated images.

Industrial Research Assistance Program (IRAP)

February, 2021

OneCup AI was accepted into the National Research Council of Canada’s IRAP program with the goal of improving calving detection in livestock with computer vision. Working alongside industry experts, OneCup will adapt BETSY to detect which cow will calve and when.

Autonomous Agriculture Education Series

February, 2021

While attending the event hosted online by Olds College and TD Bank, OneCup AI spoke to an audience of 100 people with the goal of helping producers understand how technology can help them automate their ranch.

Global News Feature with the Olds College Smart Farm 

January 2021

OneCup AI was featured on Global News in conjunction with the Olds College Smart Farm. The news highlight speaks about AI advancement in Alberta’s agriculture industry and OneCup’s role in Olds’ innovative testing ground.

Board of Directors

January, 2021

OneCup AI is proud to announce Demetra Georganas and William H. Smith's appointment to our Board of Directors. Their extensive business experience will prove invaluable to guide OneCup's development, growth and expansion.

Board of Advisors

January, 2021

OneCup AI is pleased to announce our Industry lead Board of Advisors. Including experts in AI, Finance, Government, Telecom, Systems, Auctioneering, Breeding, Calving, Veterinary Medicine and a world-renowned Steak Chef.

Second Seed Round

December, 2020

Due to investor demand, OneCup AI opened a second seed round in Q4 2020 to accommodate additional investor interest. As before, we only accepted investment from strategic partners that could materially move BETSY forward.

Horse Dataset

December, 2020

OneCup AI, in partnership with BCIT, completed a four-month project to build a detailed and comprehensive horse annotation dataset - consisting of thousands of images and tens of thousands of annotations. 

Beta Sites

December, 2020

OneCup AI, in partnership with twelve beta sites in Alberta and Saskatchewan, delivered BETSY hardware to validate ID, thermal cameras to track health and HD/Infrared cameras to capture livestock activity.


November, 2020

In preparation for our international launch of BETSY, OneCup AI filed several trademarks worldwide. Each trademark is for an upcoming service or technology - with the corresponding domain


Top 10 

October, 2020

OneCup AI finished in the top 10 of over 170 companies to enter into the prestigious 3rd annual TESCO AgTech competition. Being our first competition, OneCup was thrilled to rank so highly right out of the gate.

Patent Filing

October, 2020

OneCup AI filed for our first patent for our 360 Live ID platform in Q4, 2020. Our innovative technology potentially can revolutionize how animals are tracked and identified using only computer vision.

Seed Round

September, 2020

OneCup AI completed our first financing seed round in Q3 2020. We only accepted investment from strategic partners that could BETSY forward in development and commercialization.

AWS Activate Program

September, 2020

OneCup AI is pleased to announce we have been selected for Amazon's Activate credit program. AWS's generous contributions in tools, resources, technical support and training will prove invaluable in getting started on AWS quickly.

Cattle Dataset

June, 2020

OneCup AI, in partnership with Olds College, completed a six-month project to create arguably the world's most comprehensive cattle annotation dataset. Working with domain experts, together, we set the foundation for BETSY's skillset.

Inception Program

March, 2020

OneCup AI is honoured to announce it has joined the NVIDIA Inception, a program designed to nurture startups revolutionizing industries with advancements in AI and data sciences by providing access to resources and expertise.

OneCup Timeline